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Arkki Master Pitch
Client and purpose
Arkki, a world leader in creative education, organized a 2-day seminar: Creating the Future III.
Problem
At 3 months from the seminar, we sold only 10% of the tickets. We needed a special sale tool to boost our sales.
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Solution
I created a master deck for our direct marketing together with social media visuals. I designed an energetic layout that appeals to the possible participants. Day -1 from the seminar, we riched our sales goals.

ABOUT
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Reima proposal
Client and purpose
Reima, a globally leading brand in functional kids’ wear, wishes a BtoC activation proposal.
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Problem
We receive a lead from Reima: how to reach a maximum of new online clients in Finland with a medium-small budget?
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Solution
We create an online shop activation on tour around Finland (7cities). BtoC activations are the best way to approach new consumers, even for e-commerce, because they give the human touch that is missing online. As we didn't get access to the guidelines, I created a template following Reima's style I discovered through their website and social media.

ABOUT
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Nokia Dealer Night
proposal
Client and purpose
Nokia was our partner for different BtoC activations. They open a competition for their annual BtoB event: Nokia Dealer's Night
Problem
Prepare a high-quality presentation for a big budget and high-level competition, including the 3D pictures from a subcontractor.
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Solution
I created a detailed but easy to read proposal with a clean and simple design. I kept a consistent color palette making the slides visually interesting.

ABOUT
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Sportyfeel (Lidl) and Juoksuliike partnership
Client and purpose
Sportyfeel is Lidl’s own sports nutrition line. Juoksuliike is part of the Fitness Centers Industry and made the promise to make all Finland running. Malja is an event company.
Problem
How to make all Finland healthier, running once a week with Juoksuliike program?
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Solution
Malja will join Sportyfeel's and Juoksuliike's forces to create a massive engagement in 13 localities of Finland. Malja and Juoksuliike created the system for achieving this performing goal that we presented to Lidl through a dynamic presentation.

ABOUT
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Fortum
Client and purpose
Fortum launch a call for tender for a 2-Day Summit
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Problem
Creating and presenting an attractive proposal
with memorable experiences
Solution
Malja's client & production team created an event concept that stood out from the crowd.
I decomposed the text of the presentation, I clearly presented the brief and the program with tables, I photoshopped our own creative activities. Personalized pictures tend to make the proposal more real and bring it alive.